BUTTURINI, Gian. London. (Verona): (Editrice SAF), (1969).-PRESENTATION COPY

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(Verona): (Editrice SAF) [self-published], (1969).

Folio (333 × 270 mm), pp.[104]. 78 black-and-white photographs. Texts by Butturini and Luciano Mondini, poem by Allen Ginsberg. Quote by Robert Capa printed in black to front free endpaper, rear plain; contents and endpapers toned. Grey paper-covered boards, upper side lettered in gilt; toning to top edge, slightly cocked. Black-and-white photo-illustrated dust-jacket, text in white; toned, chip to head of spine with tape repair, light wear to corners, crudely price-clipped by hand, presumably by Butturini himself. Pencil note to copyright page: ‘Ref. autore 20-11-69’. Butturini’s contemporary presentation inscription in black ink with a spherical drawing to front free endpaper dated 1970. A very good copy.

First edition, a presentation copy. In these scathing photographs of Swinging London at it’s apex Butturini shows a side of London far from the popularised image of Carnaby Street, which he describes in his introduction as being an amusement park of sequins, bad taste, visual clamor, and sales pitch. Having been shocked at what he found on a visit to the City he felt compelled to create this report which contrasts a tourists idea of London with photographs of the homeless, addicts at Victoria Station, and ordinary working Londoners. At the age of 35 Butturini gave up a successful career in advertising to concentrate on photography, this was his first book. ‘Gerry Badger remarks that, ‘It is more Don McCullin than David Bailey... Occasionally, Butturini labours the social contrast, but all in all, this is the book that McCullin might have made about London but unfortunately never has - although he still might.’

Scarce, KVK locates 6 copies in Italian libraries; OCLC locates only 1 copy elsewhere: National Library of Australia.

Parr, M. and Badger, G., The Photobook: A History vol. III pp.154-5.


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